Make a VIDEO for Your Website For FREE ... and within minutes...

Andria Bolton …

 

Allow me first to introduce myself … I have been involved with the ‘Property Market’ for five years … and I have constantly tried methods to improve sales. I am the same as anyone else and could spend thousands of pounds on sophisticated gadgets to enhance sales. But how, as a smaller agency, could I compete with the multi rich super agents who have £millions as an advertising budget.

 

Play SMARTER !!!

 

I can now make my website look professional and user friendly. User friendly being the key element! Within this world of ‘short attention spans’ we need to capture someone’s attention immediately.

 

So here is the STEP by STEP Guide…

 

There are two choices:

 

A 30 second video length for FREE, which can ONLY be uploaded to YOUTUBE. DO NOT FRET … This is a BONUS as this helps your plight to advertise your business. From Youtube you can get the videos official location and paste that code into your website and the video will show and play on your website… (All will be explained later)

 

OR

 

Use a full length video which can vary from one minute to ten minutes. The actual cost for a longer video is $3 as the WEBSITE is hosted in the US. But for $30 (£20) you can have a full years subscription and do as many videos as you want.

 

The purpose of this guide is to explain how to do it for FREE … The paid for method is very similar and pretty much self explanatory, so long as you use the basics of the FREE instructions.

 

The 30 second video will use about 9 photos. Should you wish to allocate a short text message this will take up one photo slot. The full length videos can take as many photos as you need.

 

STEP by STEP GUIDE

 

Before we start, No 19 states an important step … and that is to give a description to the video. As this is an important step it is wise to have this information beforehand, so that no hasty written note is made on the spur of the moment.

 

What is required is - Title and Description

 

Here is what I would do:

 

TITLE = Villa in Palma Nova, Majorca

 

DESCRIPTION = http://www.MYWEBADDRESS.com/ - Providing detailed information on Villas in Palma Nova, Majorca. Specialists in Discounted Property, Luxury Villas and Off Plan Apartments.

 

You’ll also need to sign up for a free account at this Video WEBSITE– It is wise here to sign up using your company name, for example: 1st Choice Galicia.com. As this is shown in the credits at the end of the video.

 

You will also need to open a YouTube account – see No. 22 – do this now if you don’t know how to open several browser windows later on.

 

 

  1. Whilst I have not experimented with varying picture sizes, I have tried to keep the picture sizes the same, although I don’t think it matters too much. I have kept them to 450 x 350 pixels – landscape.

 

  1. I can suggest a superb piece of photo software that you can download for free to trim photos. Use this download web address: http://www.irfanview.com/main_download_engl.htm - if you have your own software, then use that and jump to number 6.

 

  1. Once IrfanView is downloaded, install and open. Top right next to the X to close the program is a square box to maximize the application, click on this.

 

  1. Go to top left icon and open a file. Navigate to where your photos are on your computer and open. One the photo is displayed, should you wish to crop the photo to a desired landscape shape, hold your cursor over the photo and left click and drag to produce a frame over your desired location. Let go of the left click when happy. Go to EDIT on the top menu and click ‘crop selection’. Now go to image resize/resample. In the box that appears you can adjust the size here. Here is a tip … should you want exact measurements every time, there is a default tick in preserve aspect ratio, unclick this and try the measurements 450 x 350 pixels. It may distort the photo, but you can click edit undo from the menu bar to return to its original. Sometimes the distortion is small and not noticeable. Save file - see No. 5.

 

  1. As you resize the photos may I suggest you name the saved files 0001 to 0009. this is for easy filing and easy uploading later.

 

  1. This is the BIG one… Go to this Web Address: http://animoto.com

 

  1. You’ll need to sign up for a free account. You’ll find this in the top right hand corner.

 

  1. Once signed up and signed in, you’ll be presented with various menus to choose from. You can either explore yourself or for your first video continue with these instructions.

 

  1. Top left corner there is a ‘cross’ icon to create video – click here.

 

  1. You’ll be given two options on the main centre screen – ANIMOTO SHORT or Animoto Full Length. As the difference is paying, I’ll stick to showing you the FREE method. So click ANIMOTO SHORT.

 

  1. It gives you 3 options – to Collect your photos. You should have them previously arranged in a file upon your computer. Click – Upload from your computer – it will display a familiar box for you to navigate to your photos. You can highlight all the photos required, for the free version 9 is about right. Highlight by clicking on the first file and holding down the caps bar and clicking on the last file and they should all highlight, assuming of course they are all together. If not depress the ‘ctrl’ key and left click each photo individually until all are highlighted. Click open and ANIMOTO will immediately start to upload the photos to their website. This will take a few moments, but you can see the progress.

 

  1. Once all the photos are uploaded, you’ll see them as small icons in the centre panel. Check they are in the right order. If not take your pointer and left click and drag the photo to the desired location. Once you’ve done this you’ll see how easy it is to alter the flow.

 

  1. There are options at this stage to add text, but each extra option looses a window and you may not get all your photos in the video. Of course in the ‘paid for’ version, you’re almost unlimited. There is no 'limiter' as such on the website that says you have too many photos fro the FREE videos, but my experiments have found nine to be the limit.

 

  1. Click continue. This saves the order and give you a new option to select music to accompany your video.

 

  1. You have two options … you can select from their library or upload from your computer. I’ve always gone with their library. Click ‘Select from Our Collection’.

 

  1. Scroll up and down and see the different types of music available. Classical is a good one for property. Unless you are aware of the names, click play and you’ll be given the track to listen to. To choose click on the ‘Select’ circle. ANIMOTO automatically attributes that track to your video. It may just pause for a moment while it collect the data.

 

  1. On the next screen, press save to ‘SAVE’ what been done so far.

 

  1. On the next screen it says  - customize your video – for the FREE version it defaults to the only settings available.

 

  1. Click – Continue – it then goes to a screen that requires a description of the video. THIS IS IMPORTANT … As mentioned at the beginning of this Step by Step Guide is this: -

 

… and that is to give a description to the video. As this is an important step it is wise to have this information to hand before, so that no hasty written note is made on the spur of the moment.

 

What is required is - Title and Description

 

Here is what I would do:

 

TITLE = Villa in Palma Nova, Majorca

 

DESCRIPTION = http://www.MYWEBADDRESS.com/ - Providing detailed information on Villas in Palma Nova, Majorca. Specialists in Discounted Property, Luxury Villas and Off Plan Apartments.

 

  1. Once competed, you can press ‘Create Video’ – the WEBSITE then produces the video. A 30 second video may take 2 or 3 minutes to complete.

 

  1. As the next screen explains, once the ‘rendering’ has done it will display your video.

 

  1. Whilst this is happening, open a new browser window to register for a YOUTUBE account. Go to www.youtube.com -  to register (Sign Up Button) is in the top right hand corner. It is prudent to sign up using your area or company name. EG: Property in Majorca or Andalucia. If of course that name hasn’t already been chosen.

 

  1. The video at ANIMOTO should now be ready for viewing. I hope you are impressed! Especially for FREE.

 

  1. A FREE account cannot download videos to your computer. Many people would consider this a hindrance, but it is not, allow me to explain. If you did download it to your computer, you would be handling a large file. This file if placed on your website would also take up valuable space. You don’t need it. For it to be placed on your website, all you need is a piece of script from YOUTUBE that is freely available. I'll explain where to get this in a moment.

 

  1. But first, after viewing the video on ANIMOTO there are several options and the one to choose is to EXPORT TO YOUTUBE … Here is what is asked of you …  Here's how we export your video to YouTube. First you are sent to YouTube and asked to login & give us permission to access your account. As soon as you've granted us permission, you'll be whisked back here so that you can provide YouTube-related details for your video.

 

  1. Give permission and complete any more details, bearing in mind how valuable a good description will be – don’t waste this opportunity by writing some drivel… Select a suitable Video Category on YouTube ... and VERY IMPORTANT the section for tags, really this means 3 or 4 keywords relating to your video. I would put … villas in Majorca, villas in palma nova, apartments in costa del sol etc. etc. Don’t tick the private button, as you’ll want the world to view it.

 

  1. Once completed click the export button and the video is imported within a few minutes. A message is displayed saying – that you’ll be emailed once the upload has finished or wait a few minutes and click the refresh screen. This refresh button is usually a blue curly arrow at the top left of the browser window, near the ‘back’ button. Hover your mouse over a few icons to see their value if you don’t know which one it is.

 

  1. The next screen is an invitation to view the video on you tube. Click this button.

 

  1. Here is another important section as you get to view your video on YOUTUBE. As you get directed to the YOUTUBE page, your video is shown centre page. To the right of your video is a shaded blue box offering some information about the video. One of the first items displayed is the word EMBED – beside this is a box with some script inside. You’ll need to copy this script into notepad or a word document. Point your mouse at the start, where the < symbol is – drag holding the left mouse button down across that small box, to include everything that is there, as it goes beyond the right hand edge. Let go of the mouse when you’ve reached the end which has the opposite symbol > - the whole text should be highlighted in blue. Press ‘cntrl’ and C together ; this is a shortcut for COPY – open notepad or another program such as Microsoft Word and press ‘cntrl’ and V – which is a shortcut for paste.

 

  1. Save that file with the script, it should be about 3 to 5 lines long. If you think you’ve not got that script copied correctly, take a note of the web address in your browser panel window. It should be something like: http://www.youtube.com/watch?v=SLVZSNI7XYU – you can give this web address to your web designer who can copy the embedded code to your desired web page.

 

  1. You can either give your web designer this script or paste it into the ‘html’ part of your webpage. Once that webpage is uploaded to your web host the page will display the YOUTUBE video automatically.

 

A FEW EXTRA COMMENTS THAT MAY HELP

 

Youtube videos ...

 

These are stored in your Youtube account. When a property is sold you can delete the video. Unless you are clever and just amend the details of the video to say, "If you want Properties - like this - in Palma Nova, then proceed to our website at etc. etc." It could work at both getting viewers and getting prospective enquiries for selling. If they see you are active in the market place, it can secure that their luxury property is put on the market with you.

 

Search Engine Optimisation...

 

You may have heard this description bandied about a few times. A part of this procedure is to get more traffic to your site. Making videos and putting them on Youtube is one of them. You may want to explore Youtube for your own keywords that relate to your business; such as - villas in tenerife - apartments in gibraltar - etc You'll then see the potential of 'making videos' and presneting them on Youtube. Even better ... you're getting a piece of free software based at ANIMOTO to do it for you!

 

Downloading You Tube Videos...

 

Should you have a need to download videos from Youtube and have them on your own computer, there are several software programs that convert from youtube so that you can play them on windows media player. Put this instruction into your search engine "free youtube video downloader" - keep the inverted commas. I use Moyea Youtube Downloader, I've had it so long I can't remember whether I paid for it or not; but you can be sure it would have never cost much.

 

If your customer or client wants to view the videos, it is much better to direct them to a web page than try and attach it to an email.

 

 

 

 

 

andriabolton2007 [at] gmail.com - replace [at] with @ for any specific problems should you have difficulty with these instructions.

 

 

  
 

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